Build Sales Pipelines
Track deals, tasks, calls, and forecasts by stage.
Marketing
CRM & Sales
Customer Support
HubSpot
HubSpot is a connected CRM platform for managing marketing, sales, content, and customer service. It works particularly well when several teams need one readable history of every customer relationship.
Runs on
Web
Android
iOS
Available on
Web
App Store
Play Store
Built for
Startups
Small Business
Enterprise
Marketing
Support Teams
Overview
What is HubSpot?
How the hubs fit
HubSpot centers every hub on a shared contact record. Sales pipelines, campaigns, tickets, content tools, and automation all feed that record, so teams can follow forms, emails, calls, deals, and support history without stitching together several systems.
What to check first
- Free tools: useful for basic CRM, forms, meetings, and pipelines, but automation and reporting are limited.
- Paid tiers: Starter removes some constraints; Professional is where serious workflows and campaign tooling appear.
A sensible buying order
- Map the hubs and seats each team needs.
- Estimate marketing-contact volume, since it can materially change the bill.
- Test reporting, permissions, and workflow limits against real processes.
Setup is approachable, but a broad rollout still needs governance. Duplicate properties, inconsistent lifecycle stages, and loosely built workflows can make the portal messy. It suits growing companies that value one connected customer system over deep specialist tools.
Capabilities
Key features
Marketing Automation
Trigger email journeys and internal actions from CRM activity.
Run Service Operations
Manage tickets, inboxes, SLAs, and knowledge base content.
Content and Lead Capture
Publish forms, landing pages, blog posts, and CTAs.
Revenue Reporting
Build dashboards across marketing, sales, and service data.
Keep exploring
Teams also considered
Mailchimp is an email marketing platform that makes newsletters, audience management, and basic campaign automation approachable for small businesses.
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