Alternatives guide

Best Mailchimp Alternatives

Updated Sep 23, 2026 1 alternatives compared

Mailchimp

The one you're replacing Freemium

Mailchimp is an email marketing platform that makes newsletters, audience management, and basic campaign automation approachable for small businesses.

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The essentials

All 1 at a glance

Mailchimp included for comparison — click any alternative to jump to its full breakdown below.

Alternative	Pricing	License	Built for	Founded	Best for
Mailchimp Current	$13.00Freemium	Proprietary	Startups Small Business	2001	The one you're replacing
HubSpot	$15.00Freemium	Proprietary	Startups Small Business	2006

The shortlist

Every alternative, ranked

Filter by pricing model or license — every entry is one we’d consider a real replacement.

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HubSpot

Freemium Proprietary

HubSpot is a connected CRM platform for managing marketing, sales, content, and customer service. It works particularly well when several teams need one readable history of every customer relationship.

Build Sales Pipelines Marketing Automation Run Service Operations Content and Lead Capture

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Before you switch

Should you replace Mailchimp?

Why people stay 5

Quick setup for a first newsletter
Large template and integration selection
Clear campaign reports for non-specialists
Strong Shopify and WooCommerce use cases
Forms and landing pages included

Why people switch 5

Contact-based costs rise sharply with list growth
Duplicate contacts across audiences increase billing
Automation limits vary substantially by plan
Audience architecture is awkward to reorganize later
Support access is restricted on lower tiers

Mailchimp alternatives — discussion 0

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