Marketing Finance & accounting E-commerce & Selling

Lemon Squeezy

Lemon Squeezy is a merchant-of-record platform for selling software and digital products. It is particularly useful for small SaaS teams that want checkout, subscriptions, licensing, and tax compliance without assembling a billing stack.

Runs on Web
Available on Web
Built for Startups Small Business Developers
Overview

What is Lemon Squeezy?

What it takes off your plate

Lemon Squeezy acts as merchant of record for software and other digital goods. It collects payments while handling sales-tax and VAT calculation, remittance, invoices, refunds, and chargebacks. Subscriptions, trials, discount codes, license keys, a customer portal, affiliates, and webhooks cover the usual SaaS selling flow. Checkout links can be shared or embedded, letting a small team launch without building its own billing stack.

Costs and operating trade-offs

There is no standard monthly storefront plan; costs are deducted from transactions. The base fee is 5% plus 50 cents per sale, with additional charges possible for subscriptions, international payments, PayPal, or currency conversion. This suits low-volume launches, but the percentage and fixed fee become noticeable on cheap products or at scale. Products and accounts require approval, payouts follow Lemon Squeezy’s schedule, and unsupported business models may need a conventional payment processor instead.

Capabilities

Key features

Launch hosted checkouts

Share payment links or embed an overlay on your site

Create subscription plans

Configure trials, billing intervals, upgrades, and cancellations

Generate software licenses

Issue and validate keys for downloadable apps

Run affiliate campaigns

Track referrals, commissions, and affiliate payouts

Automate with webhooks

Connect purchase events to product access and internal systems

Send customer emails

Build broadcasts and segments from store customer data

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